What you'll learn

Our highly rated Digital Marketing Science course is fully online, combining on-demand curriculum with optional weekly live/online group sessions.

Introduction to Digital Marketing

This module will ground you in the core concepts you will need to be a successful digital marketer.

Insights to Master Digital Marketing Channels

You will learn marketing analytics, search engine optimization, paid search, paid social, content marketing and more.

How to Use Marketing Technology

Gain in-demand technology certifications, including Google Ads Search Certification, Google Analytics Individual Qualification and Hubspot Email Marketing.

Your Digital Marketing Playbook

You’ll walk away with industry-recognized certifications and a Strategic Digital Marketing Playbook that showcases your robust digital marketing skills to current and future employers.

I would recommend this course to anyone who is starting their own business, marketers in early stages of their career, and of course marketers who are experts in their field and want to stay there, on the bleeding edge, bringing the best of the industry to their work everyday.

Patricia Biscay, Graduated Digital Marketing Science, Spring 2021

Show Off Your Credentials

Successful completion of the program earns you a valuable Digital Marketing Certificate of Completion from GreenFig in addition to three in-demand technology certifications.

Learn from industry experts

They’re living it. Your expert instructors work in the industry today and are eager to pass along their expertise to you. You’ll learn innovative techniques and technologies from our roster of handpicked industry pros. Gain real-world insights and deep knowledge to prepare you for today’s in-demand jobs.

Steph Parker

Director, Digital Strategy
Digitas Health

Damaris Lasa

Google Analytics Expert

Ryder Meehan

Co-Founder at

Latasha James

Owner of
James + Park

Want to learn more before you enroll?

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Need a quote.

Digital Marketing certificate course

10 weeks

Flexible online learning with optional mentor-led live sessions

Price: $1799

$1,500 (save $299)

Secure your spot now
Flexible payment options are available
On-demand with live sessions
Expert instructors

3 technology certifications + a certificate of completion from GreenFig

July 11–September 16, 2022

Tuesdays, 4:00–6:00 p.m. PT

Tuesdays, 7:00–9:00 p.m.  ET

Tuesdays, 6:00–8:00 p.m. CT

Tuesdays, 5–7 PM MT

Tuesdays, 4:00–6:00 p.m.

August 8–October 14, 2022

Wednesdays, 4:00–6:00 p.m. PT

Wednesdays, 7:00–9:00 p.m.  ET

Wednesdays, 6:00–8:00 p.m. CT

Wednesdays, 5–7 PM MT

Wednesdays, 4:00–6:00 p.m.

September 12–November 25, 2022

Mondays, 4:00–6:00 p.m. PT

Mondays, 7:00–9:00 p.m.  ET

Mondays, 6:00–8:00 p.m. CT

Mondays, 5–7 PM MT

Mondays, 4:00–6:00 p.m.

View the course syllabus

Flexible payment options

Full Tuition

Save $150 when you pay upfront




Pay in 3 monthly installments of


Company Reimbursement

Receive tuition reimbursement from your company

Live/Online Format
Expert Instructors
3 Technology Certifications

Frequently asked questions

How do I ensure a spot in the course?

Course sizes are limited, so you will want to complete the enrollment form and payment process in order to secure a spot.

Who is the ideal candidate for this program?

Characteristics of an ideal candidate include someone who is tech savvy and inquisitive; driven and motivated to learn and apply new skills; curious about other disciplines in Digital Marketing; has a desire to understand and apply data; is a metrics-oriented multi-tasker, who can balance the time commitment required for the program with other responsibilities.

Our program is ideal for:

  • Recent graduates
  • Marketing professionals (1-5 years experience) looking to update their skill sets
  • Experienced professionals re-entering the workforce
  • Working professionals looking to make a shift into digital marketing or expanding potential by becoming more knowledgeable about other aspects of business
  • Entrepreneurs seeking to grow their business by utilizing a set of digital marketing tools

Do I need to have previous Digital Marketing experience?

Not necessarily. Some material may be more advanced to those without any previous experience, in which case our mentors can work with you to help fill the knowledge gap to ensure you are getting a full experience.

How many hours a week should I expect to spend on the program?

Each week learners can expect to spend four to six hours working independently (engaging with the online content and/or working in their Strategic Digital Marketing Playbook). In addition, learners will meet once a week for one to two hours in a live, group session. These live sessions are optional but highly recommended.

Will I receive credit for this course?

Yes… this training certificate is eligible for 3 hours of college credit if you seek ongoing degree work through IWU.  If the outcomes align with a course in your program, you could get full course credit. If it does not, you will receive general elective credit.

Will I receive credit for this course?

No, this is a non-credit course. As such, it is not eligible for financial aid. However, many employers offer reimbursement for continuing education so check with your human resources department to determine your eligibility.

What is the Talent Ladder?

The Talent Ladder offers comprehensive, innovative training solutions to employers, organizations and individuals facing talent shortages and skill gaps. We create training programs that attract, develop, and upskill the workforce and offer college credit toward degrees in the process. We connect training to education through credit eligible micro-credentials.

If I enroll in this program, am I considered a University of Arizona student?

No, participants in these noncredit programs are not admitted to or enrolled in a University of Arizona for-credit program. Program participants will not be issued a student ID card (CatCard), and they will not have access to on-campus recreational facilities, library privileges, computer labs, discounts or other admitted-student benefits.

What do I need to do to pass the course?

In order to receive a certificate of completion, learners must achieve 70% or better on each module assessment, complete 100% of online coursework, submit a completed Strategic Digital Marketing Playbook, and pass the identified certifications and qualifications (Google Ads Search Certification, Google Analytics Individual Qualification, and HubSpot Email Marketing Certification).

What is your cancellation and refund policy?

Learners have one week from the start date of the course to drop and receive a full refund.

How do I contact someone to learn more about the course?

We’re happy to help! Email us at support@greenfig.com and someone from our admissions team will respond with additional details.

Who is GreenFig?

We partner with GreenFig, a market-driven education company based in Silicon Valley, CA, to offer innovative and highly rated certificate courses that help adult learners and working professionals build work-ready digital skills and earn industry-recognized credentials.

Where does the program take place?

You’ll access on-demand content and assignments through our learning platform and join the optional (but recommended) mentor-led live broadcast once a week through our video conference platform. The online learning portal can be accessed from anywhere with an internet connection.

Master the Skills of a Digital Marketer
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